Basque Public Communication Group EITB is starting a brand new season on the Internet. An only one site will host news, sports, contents for children and young people, radio and television, arts, e-commerce, flight search engine, weather, entertainment, communities, podcasts... all for the group to take a total turn on the Internet.
The new eitb.com will keep its 'Beta' ID during the first working days. 'Beta' is the introduction and stabilization phase that great technological projects must face up and that allows users to be in the middle of everything, giving opinions about the hundreds of different pages the site has and helping to improve it. This is being a launching in which the human and technical gears have to be adjusted.
The official beginning of eitb.com is to take place on Friday, October 10th, a date that coincides with a great event organized by EITB Communication Group: a new television channel, ETB-3, is also being launched and Radio Euskadi's 25th anniversary will be celebrated. Furthermore, it is been a year since the staff started working at EITB's new headquarters and the new season is starting for all the group's media.
New eitb.com is becoming a great site that will go beyond the group's own contents. They will gain strength in order to be an open door to interactivity, participation, all kind of stories, e-commerce, surprises and emotions.
EITB takes a turn and that is reflected on the new logo, a sign in which the "i" of EiTB has an exclamation mark as a substitute. That is just the "let motiv" of the launching campaign, "taking a turn".
Source: EiTB 24
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